Beverage Industry magazine taps Fortitech for bone health feature

The current issue of Beverage Industry contains an article on bone health by Managing Editor Jennifer Zegler. For its May R&D feature – “Bone health fortifications defy age barriers” – the magazine consulted Fortitech’s Chief Scientific Officer Ram Chaudhari who contributed information about the market for bone and joint products along with research about the combined effect of calcium and vitamin D. As quoted in the article, Chaudhari, who is also Fortitech’s senior executive vice president, says food and beverages fortified with nutrients for bone health have appeal not only to women and older adults but also to a market segment that now includes more men and younger adults. He cites research that says even children may have vitamin D deficiencies. Chaudhari recommends that products fortified with calcium also include vitamin D for another reason: the vitamin works in concert with the calcium to improve its benefit to bone health. We encourage you to check out the Beverage Industry article, and if you are interested in learning more about nutrients or premixes for bone health products, we have several resources: Earlier this month, here at Fortitalk, we published a post about calcium fortification, specifically how it relates to bone health … KEEP READING >>

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